- Client : Swiss Delice
- Date : May 14, 2015
We worked with Swiss Delice’s Hong Kong-based distributor, Gourmand Foods to expand their retail network throughout China.
The focus was on traditional high value retail channels, namely Olé, Hualian, Sam’s Club, Carrefour , Metro, Park’N’Shop and RT-Mart.
We created in-store activation programmes for Swiss Delice such as live tastings to ramp up product awareness.
We also did creative and execution for Swiss Delice’s boot in ‘Swiss Week’ a week Swiss festival exhibiting top tier Swiss brands with presence in China in an up-market area of Shanghai in Huaihai park.
Full case studies available at request.