Swiss Delice

Confectionary, Europe, Premium Retailers
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  • Client : Swiss Delice
  • Date : May 14, 2015
We worked with Swiss Delice’s Hong Kong-based distributor, Gourmand Foods to expand their retail network throughout China.
The focus was on traditional high value retail channels, namely Olé, Hualian, Sam’s Club, Carrefour , Metro, Park’N’Shop and RT-Mart.
We created in-store activation programmes for Swiss Delice such as live tastings to ramp up product awareness.
We also did creative and execution for Swiss Delice’s boot in ‘Swiss Week’ a week Swiss festival exhibiting top tier Swiss brands with presence in China in an up-market area of Shanghai in Huaihai park.
Full case studies available at request.
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