EPISODE 1 - ENDS OF THE EARTH: TBA LAUNCHES "ENDS OF THE EARTH" DOCUMENTARY SERIES WITH DEER INDUSTRY NEW ZEALAND

TBA introduces the first episode of its "Ends of the Earth" documentary series, showcasing Deer Industry New Zealand's sustainability practices and excellence in venison production through the eyes of six Chinese chefs.

Type
Content Development, Documentary Series, Photography
Services
Video Production, Chef Collaboration, Brand Storytelling, Photography, Asset Series
Year
2023

TBA created the "Ends of the Earth" concept to highlight New Zealand's exceptional food quality. The inaugural episode focuses on Deer Industry New Zealand, offering viewers an immersive experience of the country's venison industry. Click on the video below to watch the episode.

The documentary captures:

  • Sustainability practices in deer farming
  • Female empowerment initiatives in agriculture
  • Preservation of generational farming heritage
  • New Zealand's pristine agricultural landscape
  • World-class animal welfare standards

Six prominent Chinese chefs provide their perspective on the New Zealand venison industry, offering valuable insights for Chinese culinary professionals and food enthusiasts.

The episode's cinematography transports viewers to the heart of New Zealand's deer farms, showcasing the journey from farm to table. By featuring the chefs' experiences and reactions, TBA creates a compelling narrative that resonates with the Chinese market.

This documentary series demonstrates TBA's expertise in creating engaging, informative content that effectively promotes New Zealand's food industry to international audiences. By combining stunning visuals with expert insights, TBA has produced a powerful tool for raising awareness and fostering connections between New Zealand producers and Chinese culinary professionals.